Once you’ve achieved significant search engine visibility, enjoying increased inquiries and a boost in sales, the next step is crucial. While you might feel that you don’t need to invest further in securing those top search spots, a passive approach isn’t wise. Without an ongoing effort to maintain your rankings, competitors risk surpassing you.
Table of Contents
Our monthly SEO maintenance plan is designed to help you stay ahead of the competition, ensuring that you continue enjoying the benefits of being on Page One of search results. Consistent maintenance allows you to keep your hard-earned visibility and reap the rewards for the long term.
What Is SEO Maintenance?
SEO maintenance refers to monitoring, updating, and optimizing your website to sustain and enhance its search engine rankings.
Initial optimization efforts are often insufficient for achieving long-lasting results. Changing Google algorithms, outdated content, and emerging technical issues can impact your site’s performance.
Therefore, your website requires continuous care and attention to adapt to these changes.
Without regular maintenance, even a well-optimized website can gradually decline in rankings.
Be proactive with SEO maintenance to avoid losing your hard-earned visibility.
Why is ongoing SEO maintenance needed?
Search engine rankings are not set in stone. It’s crucial to remember that just as you claim a top spot from a competitor, they can just as quickly do the same to you.
Our SEO maintenance packages are crafted to closely monitor your website’s organic health, helping to maintain the rankings and Google Map Pack positions you’ve worked hard to achieve. This proactive approach minimizes the risk of falling behind your competitors.
Each month, our technical SEO specialists conduct a thorough, deep crawl of your site to identify and resolve any issues that could harm your rankings. Whether fixing broken links, addressing duplicate content, or improving page loading times, we tackle these problems head-on to keep your website on Page One and enhance your online visibility.
Additionally, we focus on ongoing link and citation building, continually monitoring your link profiles to ensure everything functions optimally to keep you at the top of Google search results. With our comprehensive maintenance plan, you can rest assured that your site’s performance is in good hands.
SEO Maintenance Services in Kenya
Content Creation and Maintenance
Maintaining an active website is essential for effective search engine optimization (SEO). Our approach includes updating outdated content, managing a blog, and adding new pages relevant to trending, high-traffic keywords for your industry.
Index Monitoring and Website Architecture Monitoring
We emphasize the importance of monitoring your website’s architecture to prevent critical errors that may occur while adding new pages. Ensuring that search engines index all pages correctly is vital, as the expansion of a website can lead to indexing issues that may adversely affect your SEO performance.
SEO Monitoring and Active Optimization
Following a significant overhaul, we consistently monitor your website’s SEO to ensure it remains in optimal condition. This includes conducting regular audits to identify new areas for optimization and addressing potential issues before they develop into more significant concerns.
Keyword Monitoring
We diligently monitor keywords relevant to your niche to ensure that your website consistently contains high-traffic terms. Our comprehensive analyses suggest adjusting keyword usage by removing ineffective terms and incorporating new, strategic keywords to enhance your competitive positioning.
Backlink Creation
Our team is committed to acquiring high-quality backlinks for your website. Backlinks are integral to establishing your site’s credibility with search engines, and a continuous influx of new backlinks enhances your competitive advantage in search rankings.
Competitor Analyses
We thoroughly analyse your competitors’ SEO strategies to discern their objectives and refine your SEO approach accordingly.
Traffic Analyses
Analyzing website traffic is crucial for identifying optimization opportunities. By examining traffic data, we can pinpoint areas for improvement and address potential shortcomings in your SEO strategy, enhancing overall visibility.
Rank Reporting and Tracking
We meticulously track the rankings of your website among critical keywords to assess performance and determine the sources of your organic traffic. As we identify new keyword opportunities, we prioritize these and monitor their impact on your website’s visibility.
Reporting
After each month, we provide detailed reports on your website’s SEO performance. These reports include analysis of rankings, traffic metrics, backlink profiles, indexing status, and SERP performance. Furthermore, we outline our strategic recommendations for the upcoming month, ensuring you remain informed about the direction of your SEO initiatives.